HOSPITAL SALES REPRESENTATIVE – Birmingham-Manchester-Norwich

LOCATION: Birmingham-Manchester-Norwich

ROLE

Medical Expert engagement, Data dissemination and Insight Gathering

• Develop and keep a high scientific and medical knowledge about disease areas, practice trends, clinical developments and competitive landscape associated with relevant company products
• Develop and maintain “peer-to-peer” scientific relationships with HCP’s, prescribers, thought leaders in healthcare, academia as defined in the product plan and within the defined geography
• Ensure daily customer contact through one-to-one meetings, electronic/digital platforms, group meetings, scientific meetings and symposia as necessary
• Engage and support on-going scientific and medical dialogue with all relevant customers and stakeholders in line with the designated products within their approved indications and labelling
• With approved scientific and medical education materials, make scientific and clinical presentations to medical community as required to promote the correct and optimal use of company products in line with the approved label and marketing authorizations
• Establish and maintain credibility and trust with key targeted customers to be regarded as a valued, informative and trusted advisor providing customer-centric solutions to all matter concerning company products
• Gather and provide customer insights to Marketing, Medical teams for progression of knowledge relating to the understanding and use of company products

Territory Analysis, Planning and Management

• Understand product information and be able to convey key product attributes to inform complainant and optimal use by HCP’s
• Identify and engage with prescribers, influencers and payors relevant to the company portfolio at a local level
• Understand and describe the decision-making processes that allow HCPs to access the company product portfolio
• Understand and describe the patient flow in each hospital, highlighting the key drivers and barriers to achieve the company goals in the territory
• Plan and implement work schedules and weekly and monthly timetables with the area manager
• Keep up to date with new developments, anticipate impacts on the business and adapt strategy and deployment accordingly
• Develop strategies for increasing opportunities to meet and talk to contacts in the medical and healthcare sector
• Understand and analyze local product and market/therapy area sales data to ensure planned progression of product use and resources are effectively allocated
• Develop and maintain account plan templates to include key metrics to identify and improve operational performance
• To be familiar and routinely engage with the CRM system to provide insight into activities and up to date local intelligence
• Make recommendations for local initiatives or strategies based upon local market access conditions
• Deliver agreed launch KPI’s and sales targets, effectively and efficiently
• Assist with development of a business plan with short-, medium- and long-term objectives in line with the regional and corporate business objectives to drive future business opportunities for product portfolio
• Along with marketing and medical departments, help develop and implement local KOL engagement strategy and tactical plans

Medical/scientific engagement activities

• Be able to respond directly to resource tier 1 (in label) medical information queries as directed
• Participate in relevant Scientific Congresses to provide a detailed and documented report to all internal company function and enhance Scientific and Medical insights related to the respective product or therapy areas
• Maintain his or her in-depth knowledge about the therapeutic area, the current and future practices, new trends and concepts, competitive landscape
• Provide timely feedback on emerging clinical/scientific trends at local and National level to internal stake holders
• Based on needs assessment and regional product plan, organize medical scientific events as appropriate to convey information related to the product
• Support the organization of Scientific events
• Ensure medically relevant and compliant execution of such events (high quality, compliant, accuracy of data, relevant to participants etc)
• Be the company representative on site as required

Compliance

• Ensure all activities, interactions, communications and partnerships with HCPs, scientific societies and medical institutions are conducted in a compliant manner
• Ensure that all activities and interaction comply with the company policies and SOP’s, with all local laws & regulations

REQUIREMENTS

• Bachelor’s Degree with 3-6 years Sales experience in a hospital setting
• Knowledge and experience in oncology/ hematology, rare diseases
• Interpretation of key scientific data and ability to translate this information to meet educational and research needs
• Significant experience in professional networking with positive mutually beneficial outcomes
• Very good level of English both speaking and writing. Another foreign language knowledge would be considered as a plus
• Demonstrate success in effective interpersonal and communication skills. Be able to effectively communicate either on a one to one or to give presentation to a large audience
• Good medical writing skills, and able to present complex information clearly and concisely. Be able to design and create precise and impactful presentations (slides/documents)
• Intellectual curiosity and intelligence about the field of science/medicine for which they are responsible
• Good knowledge of external regulatory/clinical research, clinical development practices and regulations
• Highly motivated and capable of comprehending large amounts of scientific content, which is then communicated in a clear, concise fashion
• Significant direct experience in servicing internal and external customer needs for complex information
• Be able to successfully manage priorities in-country and amongst the therapeutic areas.
• Strong teamwork
• Advanced presentation and computer skills with expertise in literature identification and evaluation
• Highly motivated for a field-based position interacting with external customers
• Ability to identify the unmet medical, educational, and research needs within the regional medical community

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