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GTM Marketing Advisor

For our international client near Düsseldorf we are looking for a Marketing Advisor GTM

The Role

Responsibilities:

Brand Strategy & GTM Execution (50%):

  • Build the annual marketing plan in alignment with the regional strategic priorities and guidelines while integrating specific local market requirements
  • Take the lead in executing the tactical initiatives defined in the marketing plan
  • Spearhead the Strategic Growth Projects from a Marketing perspective
  • Work in tight cooperation with regional marketing team for deployment of regional projects
  • Measure and report
  • Manage assigned Pub&Promo budget

Content Marketing & Public Relations (25%):

  • Contribute actively to the brand content strategies
  • Initiate and maintain on-going relationships with media

Dealer Marketing (25%):

  • Provide visibility to the dealers on the marketing plans to reinforce engagement and commitment behind the brands
  • Compliment “top 20” dealers in building local action plan in cooperation with the District Commercial Managers
  • Respond to on-going dealer requests related to marketing and communication

Your Profile

  • BA in Marketing, Business Administration or similar
  • At least 3-5 years of relevant experience in Marketing in a similar position
  • Experience of Digital Marketing Management is a plus
  • Able to operate in a complex international business environment (lot of interactions with countries, dealers)
  • Good business acumen leading to marketing with purpose
  • Comfortable in a fast-paced environment, drive, high degree of ownership, self-initiative
  • Fluent in English – other language skills a plus

If you are interested, please send your CV to meike@approachpeople.com

Apply for the job